Thursday, 13 October 2011

Magazine Front Cover Analysis






L.I.I.A.R

Language - The language used is focused around events that are aimed at students, for example, highlighting key words that grab young peoples attention is going to help sell the magazine as they will see these words that grab their attention and make them want to read more about it. For example, 'make money on campus' this grabs your attention because the target audience is students who are often without much money and therefore that instantly grabs your attention. Another example, 'spring break escape' also grabs your attention as most college students are waiting and striving for spring break, so they may want to read about this too as it may be something they are looking forward to. The masthead is so bright, big and bold that it instantly grabs your attention and lets you know it is focused around college, this is good because then if this magazine was in the store a student would be attracted to it and want to buy it.

Institution -  The College

Ideology - values of the college magazine: the image of the student who looks stress-free and managing his work and enjoying education is promoting a good image for college. The image is encouraging good behaviour, hard work and good grades as this is how the man has been able to become on top of his studies. Also to inform people about what is going on recently in college so this is a positive for students.

Audience - The cover is aimed at college students. It may be handed out around the college to give people in formation about recent things going on in the college. It also gives information about parties and other things going on in the college, which could be useful.

Representation -  the splash of this front cover is very busy, there are lots of colours and lots to look at, this will be more appealing for younger people as theres lots to look at and lots happening, it doesnt matter as much that there is so mnay different colours and no particular theme because this front cover doesnt need to be sophisticated and classy as the purpose of the magazine is to inform people of what is going on in their college. The main image of a young person holding college books, represents the fact that the magazine is aimed at college students in a similar situation to him. He is also smiling which promotes that he has no worries or stress which is something that would be appealing to someone in college. He also looks smartly dressed and content, this shows he is enjoying what he is doing and enjoying being in education. The image is on a black background because it looks stylish which appeals to young people and also helps the writing to stand out. The ethnicity of the man used is important because it is trying to say that college is suitable for everyone and anyone.

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